Brilliant AI-powered processor transforms your entertainment Samsung Neo Quantum Processor 4K From the nightly news to that classic movie, elevate your entertainment experience with adaptive AI-powered 4K. Using Deep Learning algorithms, this brilliant processor automatically adjusts the brightness, sharpens the contrast and upscales the resolution of everything you’re watching to stunning 4K quality. Quantum HDR 2000 powered by HDR10+ From gloomy shadows to sun-scorched scenes – see the spectacular detail in every shot, exactly as you’re meant to. Thanks to leading HDR brightness, you'll see it in all true-to-life quality with rich colour and remarkable contrast. Plus, with HDR10+ every frame is optimised to perfection, so that every movie you watch looks just as the director intended. Motion Xcelerator Turbo Plus Upgrade your next-gen gaming set-up with immersive, game-changing 4K detail on the big screen. Experience ultra-smooth, lightning quick 4K TV gameplay, with ultra-high 120Hz refresh rates and an ultra-low input lag that’ll bring the best out of your next-gen console. FreeSync Premium Pro Get ready to perform at your peak. Engineered for the most immersive and responsive experience, QLED makes super smooth, ultra crisp HDR gaming on a big screen a reality. And say goodbye to screen tearing and stuttering with AMD FreeSync Premium Pro. 100% Colour Volume with Quantum Dot* Make everything you watch truly spectacular. With 100% Colour Volume*, you’ll get the widest range of true-to-life colours – no matter what conditions you’re watching TV in. Quantum Dot display technology, unlike others, is able to transform light into breath-taking colour that'll look just as impressive ten years down the line. In fact, we guarantee it**. *Measured to DCI-P3 standard, certified by VDE. **Participants must register for the 10 year screen burn warranty within 90 days of purchase, T&Cs apply. Samsung Q-Symphony Ramp up the surround sound with the combined power of your Samsung TV and soundbar. Like a symphony orchestra, this simple system works in perfect harmony by synchronising TV speakers and soundbar together to play sound simultaneously from both devices. All without any complicated set-up. Super Ultrawide GameView & Game Bar Maximise your experience with the ultimate TV set-up that lets you change between 21:9 and 32:9 screen ratios. A wider screen means more detail, more depth and, of course, more fun. Plus, Game Bar lets you quickly monitor and adjust critical aspects of your gameplay—whether that’s switching aspect ratios, checking input lag or connecting a headset. Multi View Multi-tasking has never been so easy. Multi View lets you split the TV screen, and watch what's on TV and on your smartphone – without having to look away*. Simply cast your phone to your TV, split the big screen and do more. Handy if you want to keep an eye on the football score whilst watching a movie. *Internet connection and compatible smartphone required. **4-screen view available with 2021 Samsung Neo QLED 8K TVs. Tap View Whatever you’re watching on your phone, it’s never been easier to cast it to the big screen with screen mirroring. Want to share a cool video with everyone? Just tap your phone on the TV to mirror the screen so that everyone can see it in full glory. That's all it takes.* *Internet connection and compatible Galaxy smartphone required.